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Transcreation

Home Transcreation
Translating idioms
27/05/2021 Localisation Translation

Translating idioms: An impossible task?

Translation is more than simply transferring text from one language to another. Translators have to rewrite the source content so that it flows correctly in the target language, but still…

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Transcreation
07/08/2020 Transcreation

What is transcreation and why do you need it?

Simply put, transcreation is translation and creation combined. It is a creative process that considers culturally relevant information before localising the content for a specific audience. The translation aspect of the…

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translation industry
07/01/2020 Industry Insights Localisation Transcreation Translation

2020 trends in the translation industry

2020 is the beginning of a new decade, it’s the year of the rat and the Tokyo 2020 Olympics! But what will 2020 have in store for the translation industry?…

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Google Translate vs Professional translation
28/05/2019 Automatic Machine Translation Translation

Google Translate vs Professional translation

If you’ve got some content you want translating you have two options – use Google Translate or get the content translated professionally. Both choices do have their benefits, but deciding…

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© Language Insight 2024. All rights reservedPrivacy PolicyRegistered in England 6920869

© Language Insight 2024. All rights reserved
Privacy Policy
Registered in England 6920869