Qualitative Market Research

We are industry leaders when it comes to qualitative market research language services.
Quality is our passion meaning you can trust us as your language service partner.


Market research experts

We are proud to work with some of the biggest, leading market research fieldwork agencies and end clients, offering translation and other qualitative market research language services.

Our reputation for quality, combined with our years of experience and specialised in‑house and in‑country linguists means we can handle even the most complex requirements with ease.

Your language partner

From screeners to discussion guides, we know that your research materials need to be engaging so you can gain the best possible insights.

To maintain the high quality our clients expect, all our translations are carried out by our expert in‑house and in‑country linguists, proofread by a second, native linguist and reviewed by our in‑house QA teams before they are returned to you. This is in line with our ISO 9001 accreditation.


Full‑service expertise

We know that your research doesn’t end once the translations are complete. That’s why we offer a range of services to complement your research project, including:

  • Transcription
  • Interpreting
  • Sim trans
  • Content analysis
  • Report writing

Our expertise in the sector means we have teams of dedicated typists, interpreters and analysers ready to work on the different aspects of your project.

Sim trans

Specifically for the market research industry is our tailored simultaneous interpreting service: sim trans, or simultaneous translation.

We offer sim trans both in location and via platforms such as FocusVision, Mercuri and Civicom.

With sim trans, we offer live interpreting during telephone interviews or focus groups so you or your client can listen in and ensure everything is going smoothly.

Many of our clients choose to use sim trans when piloting a survey to determine if any changes should be made to the written materials.


We fully understand your industry

Demonstrating our commitment to the industry and our expertise in qualitative market research language services, we are proud members of AQR, MRS and ESOMAR.

Please contact us for more information and to discuss your upcoming research projects.

Case study: 2CV

We are proud to work with some of the biggest names in market research.

Find out more about how we help one of our clients, 2CV, with their highly technical and complex projects wave and tracker studies.


Get a quote

If you’re interested in any of our language services and would like a free quote, please fill out our ‘get a quote’ form and a member of our Business Development team will contact you.